FYC has won Best New Product for Textured Hair at the prestigious Pure Beauty Awards 2022.
We received the award at a glamourous ceremony in London, having been judged by both industry professionals and the general public.
The award was given to our new Gentle & Nourishing shampoo, which was released in Spring 2022 and designed to cleanse and nurture delicate curls. FYC is now the double-winner for the award, having won last year for the launch of the Refresh & Detangle spray.
FYC Director, Robert Binns, commented, “It’s amazing to win such a renowned award for our new product, and it’s even more thrilling to be the two-times winner now. We’re really making moves with the brand, and to have industry professionals and Pure Beauty Magazine join us on the journey is really outstanding”.
All FYC products are produced entirely in Great Britain. Each one is packed with naturally derived ingredients including shea butter, olive oil, pro vitamin B5, and organic aloe vera to hydrate, define and add shine to curls.
In addition, the range is vegan-friendly, with no silicones, sulfates or parabens, which is particularly important for curly hair.